It means, according to Porter, "performing different activities from rivals, or performing similar activities in different ways." Three key principles underlie strategic positioning: Strategy is the creation of a unique and valuable position, which emerges from three sources: few needs, many customers - broad needs, ...
- What are the elements of strategic position? - No matter your product, the positioning of... (Read more)
- What companies use a low cost strategy? - Some examples of industry leaders in low... (Read more)
- Is Mcdonalds a cost leader? - McDonald's primary generic strategy is cost leadership.... (Read more)
- What is Mcdonalds positioning strategy? - McDonald's has made itself to be the... (Read more)
- What is cost leadership and differentiation? - Porter called the generic strategies "Cost Leadership"... (Read more)
- Which is an example of cost leadership? - Cost leadership is one strategy where a... (Read more)