How do you create a lead generation strategy?

7 lead generation strategies for your startup

  1. Create a LOT of opt-in opportunities and make them irresistible. ...
  2. Always be testing, but test the right way. ...
  3. Make landing pages clear and easy to take action on. ...
  4. Write better ads! ...
  5. Give better offers. ...
  6. Go nuts with remarketing. ...
  7. Use Gmail ads to target competitors' customers.

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