Nike Inc. uses celebrities to represent the ideal customer or consumer of its products. ... Through celebrity figures in advertising, the company's marketing communications mix effectively promotes products to customers by motivating them to mimic how these celebrities prefer the Nike brand.
- Who are the consumers of Nike? - Nike's target market is largely consumers ages... (Read More)
- Does Adidas use Salesforce? - Adidas has launched its new app —... (Read More)
- How does Salesforce help give Adidas a competitive advantage? - Commerce and customer support get an upgrade... (Read More)
- What is Salesforce competitive advantage? - Salesforce gives competitive advantage by increasing productivity... (Read More)